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Last June 14 and 15, the ECHELON Asia Summit 2023 was successfully held at Singapore Expo in Singapore. This high-octane event, organized by e27, brought together 5,000 delegates from all over Asia, featuring over 200 companies that drive innovation and disruption in different industries—eCommerce, healthcare, fintech, and more. And guess what? Parlon, the beauty tech powerhouse with an unrivaled network of salon and wellness centers in the Philippines, was right there in the mix, raising the flag as one of the top 100 startups and leaving an unforgettable mark on the global stage.
Parlon's participation at the convention marked a significant milestone not only for the company, but also for the thriving Filipino entrepreneurial community. Amidst a select group of companies, Parlon proudly represented the Philippines and exemplified its homegrown success story on an international platform. The entire team, led by co-founders Claire Ongcangco (CEO) and Miko Cornejo (CTO), came in full force at the summit.
The mission was clear: to introduce Parlon as the ultimate destination for discovering, booking, and securing curated and best-in-price beauty and wellness deals. At the event, their vibrant booth, adorned in the iconic Parlon pink, caught the attention of attendees and set the stage for an extraordinary showcase.
The team also curated engaging experiences at the event to captivate attendees. The interactive spin-the-wheel activity became a crowd favorite, as guests eagerly tried their luck to win limited-edition Parlon merchandise. From the sturdy tote bags and uber-cute cotton candy pouches, to stylish foldable fans and fashionable pink-hued scrunchies, each item represented Parlon's dedication to providing an unforgettable experience for all guests and vistors.
During the Top 100 segment, Parlon’s visionary co-founder Claire Ongcangco took the stage and shared Parlon's mission to revolutionize the beauty tech industry, emphasizing the company's commitment to providing a seamless and empowering experience for beauty enthusiasts. She highlighted how the platform has transformed the way people discover, book, and indulge in beauty, wellness, and lifestyle services in the Philippines.
In an exciting twist, Claire also unveiled Parlon Singapore and its website, parlon.sg, their platform’s very first expansion outside of the Philippines. She discussed the company's vision for parlon.sg to become a comprehensive beauty and wellness platform in the Lion City, offering the same level of convenience, exclusive deals, and seamless booking experiences that have made parlon.ph a hit among its users. Currently, parlon.sg serves as a directory for a curated list of Singapore salons, but it will soon roll out booking and buying features.
Parlon's presence and participation at the ECHELON Asia Summit 2023 have paved the way for an exciting future for this proud Filipino company. The summit provided a fruitful ground for cultivating valuable connections, fostering strategic partnerships, and exploring new possibilities. And with an unwavering commitment to revolutionizing the beauty tech industry, Parlon's passion and ambitious expansion plans position them as a rising star in the global market.
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